Sustained 90%+ employee engagement across 36+ weeks of organizational crisis
Served as senior communications partner to the EVP and Business President of BD's $4.7B Life Sciences segment during peak COVID-19 disruption. Built the crisis communications infrastructure from scratch, including a cross-functional council, dedicated intranet hub, executive toolkits, and safety bulletins while simultaneously supporting the BD Veritor point-of-care diagnostic launch under FDA Emergency Use Authorization.
Outcome: Successful launch that directly supported pandemic efforts, ranked top 2 companywide for corporate initiative understanding and communication satisfaction in the midst of a once-in-a-generation disruption.

